Flipside Digital

Email warming

Every domain warmed.
Every message in the inbox.

We warm every sending domain for 30 days before your first campaign — reputation, placement and volume monitored daily, so you start at a high inbox rate instead of the spam folder.

Warm-up performance
Last 30 days · All sending domains
14d30d90d
+12.4%
1,200
Warming emails sent
+9.8%
1,150
Warming emails received
0.0%
0
Landed in spam
+6
40
Conversations running
Reputation score
99Reputation: Great
Inbox placement over time

How it works

From cold domain to trusted sender, in four steps.

1

Connect your domain

Add your sending domain and we set up SPF, DKIM and DMARC correctly from day one.

2

Warm-up begins

We send and interact with real seed mailboxes, stepping up volume a little more each day.

3

Monitored daily

Reputation, placement and volume are tracked every day, and the ramp adjusts automatically.

4

You start in the inbox

After about 30 days your domain is trusted, so your first real campaign lands where it should.

Why warming matters

A cold domain gets filtered. A warm one gets read.

30-day ramp

Volume is stepped up gradually so mailbox providers learn to trust your domain before your real sends begin.

Monitored daily

Reputation, placement and send volume are tracked every day, so problems are caught early — not after a campaign.

Real inbox conversations

Warm-up mail is opened, replied to and moved out of spam, the signals providers use to build sender trust.

Start at the inbox

By the time your first campaign sends, your domain is warm and landing in the inbox instead of the junk folder.

From the blog

Related reading

Guides and updates on deliverability, compliance and keeping Australian data onshore.

Australian owned, Australian hosted. Email warming is built into FlipSend.

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